We’ve all heard the stories: a new hire starts their first day and is left high-and-dry by their busy manager, wondering what to do and wishing they never stepped through the door. 👎
As a people-first leader, you spend your time making sure that never happens in your company — but even so, you know you have some work to do before you hit the onboarding hall of fame.
You’re not alone.
In fact, only 12% of employees say their organization does a great job of onboarding new employees. And with negative onboarding experiences doubling the chances of new hires seeking out a new role, it’s 100% worthwhile to aim for onboarding royalty.
But what does it take to bring your new hire journey to the next level? Which brands have the best employee onboarding experiences? And how can you make sure your new employee onboarding represents your brand to the max?
In this rundown of the best employee onboarding experiences, we’ll take a sneak-peek at some of those onboarding leaders, and help you hit the onboarding big league today.
Ready to boost onboarding with an automated training flow new hires will love? Get in touch for a free trial of Whale today!
Mega-brands are at the top for a reason — they know what makes a great onboarding experience and exactly how to make their processes sing.
From Netflix’s ‘trust-from-day-one’ policy, to Twitter’s commitment to company culture, these brands understand that all employees really want is a little bit of TLC and a lot of respect.
Let’s take a look at four of the best employee onboarding experiences out there, and how you can do it too.
Ready to build an onboarding experience to rule them all?
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Netflix is known for it’s can’t-look-away shows — and it turns out their onboarding process is binge-worthy too.
From day-one trust policies to first-week CEO lunches, the streaming giant has the new hire experience down. Here are some of Netflix’s onboarding highlights:
🔥 How you can onboard like Netflix: Gone are the days of paperwork-overload, these days onboarding is all about smart tech. Help new employees get to know your company fast with a dedicated training and knowledge platform. (Psst! Whale’s Chrome Extension allows new hires to learn in the flow of work — making training employees easier than ever before 😉).
These days, data leads the way — and Google knows the impact it can have on everything from web searches to onboarding.
That’s why they focus on measuring results with real data to build the best employee onboarding experience possible.
But let’s rewind a second — because it’s the multinational tech company’s team-level onboarding approach that gives them that data in the first place.
Google’s famous bottom-up approach of ‘letting the inmates run the asylum’ means their onboarding process is entirely team-led. They then measure each team’s offering, pinpoint the best processes, and set new onboarding baselines based on the data.
Let’s break it down:
🔥 How you can onboard like Google: Measure your onboarding in true Google-style with a smart training tool. With Whale, you can see the policies and playbooks new hires are searching for in real-time — and use that all-important data to ensure your onboarding processes are always up-to-date.
Great onboarding is all about making your new hire feel at home from day one — and Twitter is one company that’s honed the arm-around-the-shoulder approach to create a winning onboarding strategy.
The social media giant’s dedicated ‘Yes to Desk’ program is a 75-step journey to welcome new hires into the fold.
From the moment candidates say ‘Yes’ to the role, to when they arrive for their first day (or log-in to their ‘forever’ remote role), Twitter has the employee journey carefully planned out.
Here are just a few of Twitter’s personalized touchpoints that help make it a true onboarding hall-of-famer:
🔥 How you can onboard like Twitter: You can one-up Twitter’s weekly training sessions by offering training on the fly every second of every day with Whale’s automated training features.
Employees are the nuts-and-bolts of your organization — which is why it’s so important for you to help them hit the ground running from day one.
Cloud computing multinational DigitalOcean believes harnessing first-day enthusiasm can do just that — and help avoid their hires becoming part of the 30% that leave in the first 90-days.
From making sure their workspace is working before new employees arrive, to hand-writing a welcome note, the DigitalOcean team goes all out to make sure employees feel at home.
“The most important outcome of [our onboarding] process is that every new employee has a clear, written onboarding plan for that first 90 days,” explains DigitalOcean’s Partner and Head of Talent, Matt Hoffman.
🔥 How you can onboard like DigitalOcean: Utilizing a new hire’s enthusiasm is a good start, but you can go one step further by using Whale to drip-feed your training process over the first few weeks — no more information overload for new employees, no more unnecessary admin for you. It’s win-win.
In today’s world, new employees expect a great onboarding experience — and if they don’t find it, they’re not afraid to look elsewhere.
From making new hires feel at home with a welcome lunch, to empowering them with important projects from the get-go, there’s a ton of simple steps to building a memorable onboarding experience.
These four brands have worked it out, and they’re not afraid to put their heart and soul into retaining worthwhile new hires. With the right tools and an empathetic strategy, you can follow in their footsteps straight into the onboarding hall of fame.
What are you waiting for?